Our Story
Branding
The naming of the brand was simple, best friends, born in the year eighty-six. Coincidentally, during Prohibition, when a raid was imminent, a cop on the take would call and warn the boss to ‘eighty-six it’: hide the booze and get the customers out.
The logo of the brand was straightforward, a cockatoo, an incredibly sociable bird, seldom seen on their own, representative of our mission to craft a drink best served with friends.
We had a keen eye on the market seeing scope for premium rums and gin, but with a flavoured twist. Sammi our cockatoo wears a monocle, as a symbol of sophistication representing our premium spirits. Using only natural ingredients, sourced locally where possible, we had to be creative and caring to ensure our drinks met our incredibly high standards to produce the finest flavours.
We are following our dream and doing this for the love of spirits.
We look forward to sharing our journey with both new and old friends.